We solve challenges across the ever-changing landscape of healthcare
CARE programme – Brand & Narrative Development
National Association Primary Care (NAPC)The National Association of Primary Care (NAPC), alongside NHS England and NHS Improvement, developed a leadership support programme in partnership with Bedfordshire, Luton and Milton Keynes Integrated Care System (BLMK). The initiative was aimed at general practice nurses (GPNs) designed to assist them in their roles, particularly during the COVID-19 pandemic, strengthening their leadership and their position within PCNs, meaning they not only care for themselves better, but also those around them. BLMK first piloted the programme with 22 PCN practice nurse leads across the Integrated Care System (ICS) over a 12-month period in response to addressing the need to support leadership development and help PCNs gain confidence with their leadership skills as part of the Nursing Ten Point Plan. Cynergy’s sister company, Shiny Mind were brought in, following the initial success of the pilot, to deliver a series of specialist resilience and identity level workshops, led by psychotherapeutic executive coach, Rebecca Howard. As part of the package, participants were also given access to the highly acclaimed ShinyMind app, a wellbeing tool which can be accessed 24/7.
Virtual Q community event 2020
The Health FoundationCynergy have worked alongside the Health Foundation’s Q team since 2015, supporting with designing, planning and delivering their Q community annual stakeholder events, which usually brings together up to 400 members from across the UK to make connections, collaborate, and share tools and knowledge.
Leadership Pride – An impactful and thought-provoking virtual series
NHS South West Leadership AcademyThe NHS South West Leadership Academy were set to hold their annual stakeholder event ‘Leadership Pride’ on the 19th March at Sandy Park, Exeter. Unfortunately, due to the coronavirus pandemic, this was postponed and set to take place later in the year of 2020. Once it became clear that a physical event would no longer be possible, they still wanted to find a way to create a space for leaders to come together, share their experiences, and to feel confident and proud of their own personal leadership journeys.
UK-wide Q Community event 2019
The Health FoundationQ is a long-term initiative led by The Health Foundation, which aims to connect and support people across the UK who have improvement expertise. Since 2016, the Q Community events have took place each year to provide opportunities for members to share their ideas, enhance skills and collaborate to make health and care better in the organisations and populations they serve.
Y&H AHSN and Innovation AgencyWorking with a diverse mix of clients across a range of roles within the health and social care sector, Cynergy are fully aware that it is notoriously difficult to bring together NHS staff and industry innovators (such as SMEs and pharmaceuticals). This presents a real barrier to introducing innovative solutions and new ways of thinking to the NHS at a time where resources are more pressured, budgets are reduced, and the quality of patient outcomes and experience are as important as ever.
NHS NWLA Festival of Leadership
North West Leadership AcademyIn summer 2017, as part of a wider repositioning piece, the NHS North West Leadership Academy were keen to deliver an event which brought together stakeholders and reengage them in a new narrative, direction and offer around leadership development. At the time, there was a clear need for the NHS North West Leadership Academy to be much more visible, and live events are one of the most effective and powerful ways of doing this. They put a face to an organisation, make human connections and show values and personality, creating impact and buzz. The overall purpose was to celebrate the activity of the North West Leadership community, with a call to action to raise the ambition for leadership in the North West. With that in mind, Cynergy proposed the NHS NWLA Festival of Leadership.
‘Focus: Transforming ADHD Diagnosis’ Brand
East Midlands AHSNBack in 2015, child and adolescent mental health services (CAMHS) were recognised as a priority following the East Midlands AHSN’s mental health innovation event and, as a result, funding and support of up to £300,000 were offered to innovation programmes that tackled these priorities. QbTest was one of these innovation proposals; a diagnostic tool which measures the core indicator symptoms of Attention Deficit Hyperactivity Disorder (ADHD). The proposal for the innovation was successful and received funding for a clinical trial across three East Midlands trusts. So far, the QbTest has spread to 41 NHS trusts and 73 clinics in England, as well as to four trusts in Northern Ireland. With plans for wider adoption and spread beyond the sites currently using QbTest, Cynergy worked with the EMAHSN team to co-design a brand for the ‘Transforming ADHD Diagnosis in Children’ programme.